Marketing With A Mission

Every organization has a mission. Whether it’s generating more business from existing customers through cross-selling, bringing in new lead opportunities, creating brand awareness, seeking funding for your non-profit, or carving out a new business niche, The Idea Center is here to help. We learn who you are, what you do and how you do it so that we understand how best to help you accomplish your mission. We are a full service advertising agency based in Richmond, Virginia, serving local, national and international clients. We specialize in; branding, website design, search engine optimization and marketing, digital marketing, brand-consistent social media, video production, photography, TV, radio and print.

Ideas @ Work

“The Idea Center listened to us and realized that our content was strong, we just needed a better online presentation and a responsive website to meet our mobile viewers’ needs. We are extremely happy with the outcome.” -Slingmax
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“We met Kyle and Barry from The Idea Center at PowerGen. We liked the fact that they have worked with other crane companies and have an understanding of our industry. And their creative and SEO work has been top-notch.” - Deep South Crane & Rigging
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“Working with The Idea Center to redesign our company’s website has been a very rewarding experience. I am very thankful my colleagues and I chose The Idea Center, and I would absolutely recommend them to other companies considering website redesign and photography.” -Steel America
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At IGS, we understand that not all environments are created equal. Every boiler, every vessel, every piece of critical equipment has its own characteristics, operating conditions and challenges. Our philosophy resonates with today’s world of varying fuels and imposed emission controls…
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Recent News

5 Online Marketing Questions to Ask Yourself

1. What is your Market?  Before you can start marketing successfully, you must first understand the kinds of people interested in what you are selling. Gender, age, and location are among the most important factors to consider how your marketing plan should proceed. It can be a great waste of money advertising to groups who […]
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Facebook as a Crutch

I’ve seen a lot of small businesses maintain a Facebook page in lieu of an actual website. Nothing wrong with having a Facebook page for your company, actually, there is a lot right about it. But having a Facebook page only, and not developing some sort of outside website presence because you think it’s too […]
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