Steel America

We met Ken and Stephanie from Steel America at Power-Gen, the power industry’s largest annual trade show. When we found out they were less than a couple of hours drive from us, and that they needed a better website and better pictures and video, we got a little excited. We got even more excited when we learned that they have the largest marina crane in the US – it lifted the Staten Island Ferry, and that they were helping build the new floodgates for New Orleans. This is another case of a client having awesome content and a great story to tell. Industrial clients like this don’t really know where to turn for their advertising and marketing needs. Obviously, calling a traditional ad agency wouldn’t make a lot of sense, and you can only do so much professionally in house. This is where The Idea Center comes in as a marketing partner. We spend time learning you and your business (we have TONS of experience working with industrial companies), so that the marketing we create for you accurately reflects your company and targets the audience you are going after. Check out the before and after shots of the Steel America website and visualize how we can take your industrial website to the next level.

Before

Before

After

After

“Working with The Idea Center to redesign our company’s website has been a very rewarding experience. Between their extensive knowledge of the industry and their expertise in graphic design and photography, The Idea Center has enlightened me as to what works and what doesn’t when it comes to website design. I am very thankful my colleagues and I chose The Idea Center, and I would absolutely recommend them to other companies considering website redesign and photography.” -Steel America